The Project
Selva Madre is a gastronomic brand that was developed from scratch by our team.
As the name indicates, it is a gourmet Argentinian boulangerie that offers sourdough-based foods, called in Spanish "masa madre". We started with the naming, we continued with a strong branding process, followed by a food styling and photography session, to culminate with a solid food strategy for social networks. The result exceeded all expectations, achieving an effective brand launch and rapid business growth.
As the name indicates, it is a gourmet Argentinian boulangerie that offers sourdough-based foods, called in Spanish "masa madre". We started with the naming, we continued with a strong branding process, followed by a food styling and photography session, to culminate with a solid food strategy for social networks. The result exceeded all expectations, achieving an effective brand launch and rapid business growth.
Buenos Aires, Argentina — 2022
