The Project

Alaboca, South American restaurant in the heart of Paris, makes you travel with all the senses through the best cuisine in Latin America. Its new name, in reference to the well-known Argentine neighborhood of "La Boca", was followed by a resounding branding process. We created the new visual and verbal identity; starting with a strong concept, minimalist and modern logo design, definition of a distinctive color palette, graphic resources and visual styling for social networks.
Paris, France — 2022